AI Visibility of Trustpilot

Analysis of accessibility and monetization potential for artificial intelligence agents.

35.6

Score Senthor

Protection

Aggressive blocking (SEO Loss)

Opportunity

Invisible to AI

Risk

35.6% of bots accepted

Detailed Analysis

Our exclusive technical audit reveals that Trustpilot has an AI visibility score of 35.6/100. In other words, 35.6% of the content is accessible to LLMs and can be cited in their generative responses (GEO).

The current strategy of Trustpilot prioritizes closure. While this protects against scraping, it severely harms brand visibility in responses generated by ChatGPT or Gemini.